Google Ads Account Audit – Expert Needed to Improve Performance I am looking for an experienced Google Ads specialist to conduct a full audit of my account. The goal is to identify areas for improvement, reduce wasted spend, and optimize for better conversions. Scope of Work: Review current campaign structure, ad groups, keywords, and targeting settings Analyze ad performance, including CTR, CPC, conversion rates, and ROAS Identify any wasted spend or inefficient ad placements Assess bidding strategies and recommend improvements Evaluate audience targeting and suggest refinements Review ad creatives, extensions, and landing pages for relevance and effectiveness Provide a detailed report with actionable recommendations Ideal Candidate: Proven experience managing and auditing Google Ads accounts Strong understanding of PPC strategies and conversion optimization Ability to identify quick wins and long-term improvements Experience with e-commerce and lead-generation campaigns is a plus Please provide examples of past audits or results you’ve achieved for other clients. Let me know how you would approach this audit and your estimated timeframe. Please note we manage ads internally so this is purely an audit so we do not need management, but we would like to do an audit twice a year so this is a good opportunity for future work. Looking forward to working with the right expert!